Why is Shopify the E-Commerce Platform of 2019?

To Host or be Hosted; Which is the Better Option

Online selling is an exciting space to work from. It requires that you have your website or online store and creating an online store is all dependent on your business needs.

When building an online store, there are two primary options to choose from. You can opt to create an online store that is hosted for you or one that you host yourself.

Self Hosting

One of the significant perks of self-hosting your online store is the fact that you can monetize your blog section by running ads and sponsored or paid posts. Self-hosting websites have other benefits including

  • More creative and customization freedom
  • Hundreds of available themes for your online store or blog
  • Numerous different plugins at your disposal
  • Makes advertising and monetizing your blog easier
  • 100 percent control over your website

For all the benefits above, one major disadvantage is the fact that you either need to know code or hire someone who does. You are entirely responsible for fixing and creating, hosting and maintenance which can be an expensive affair.

Some web building platforms that allow you to self-host include: Woocommerce and Magento

Hosted websites

A hosted online store is excellent for entrepreneurs who would like to set up an online store in a snap. A hosted site primarily uses readymade templates so that web building is a simple matter even for those who are not conversant with code.

This is great because anyone who wants to open an online store can be able to do so within a very short duration of time. And better yet is the fact that you can build the website yourself because the process has been made very simple. Take an e-commerce platform such as Shopify which provides you with all the web building tools you need right in one place including domain search purchase.  You have the benefit of:

  • Low cost
  • Increased brand awareness
  • Rich markets
  • Building your site easily and quickly
  • Security
  • Scalability

For as long you choose an excellent e-commerce platform such as Shopify, BigCommerce or Volusion to name a few, a hosted site will meet most entrepreneurs’ online selling needs. The only disadvantage is that you don’t make the rules and you have to abide by the ones set for you by the host.

Conclusion

Hosted sites are far much easier to handle and set up so that you can concentrate on the marketing and selling fronts because everything else is taken care of.  Self-hosting sites are much more involving and best suited for online stores with special requirements that a hosted site cannot meet.